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Branding Strategy:
In this fast-paced three-hour program, Jennifer
Sertl will teach you about how your inside promises
can impact your brand and achieve customer service
excellence from a behavioral based approach.
How corporate culture drives customer service
How to identify your own current culture
The reason you lose customers (and how to eliminate it)
How the Law of Attraction works in customer service (you
can attract the customers you want)
What the Ritz-Carlton does (that you aren't doing)
How you can learn from the Nordstrom employee handbook
(and you'll want to)
Why customer satisfaction isn't enough (and why most
companies 'just don't get it')
The 10 Principles of Customer Service that every company
should practice
The Steps for a Cultural Makeover
A review of a case study |
